More Good Jobs: An Entrepreneur’s Action Plan to Create Change in Your Community

Martin Babinec

We hear it from politicians, the media, and just about everyone else: “We need more good jobs!”

And yet nobody is telling us how to create good jobs.

After successfully starting and growing a multibillion-dollar company in Silicon Valley, Martin Babinec returned to his home in Upstate New York where he then realized there were a number of forces at play in Silicon Valley—forces he hadn’t appreciated—that had helped him succeed as an entrepreneur.

Since then, he’s been on a journey to understand the importance of community dynamics in the creation of new businesses. He’s found a growing divergence between magnet cities—brimming with talent and new businesses—and talent exporting cities—where bright young minds leave in search of better opportunities.

More Good Jobs is the playbook for turning your community into a magnet city, helping local entrepreneurs to start and grow companies and, in doing so, creating more good jobs for everyone in our communities.

Press & Praise

Bo Burlingham, author of Small Giants and Finish Big

"[Martin Babinec] is the Johnny Appleseed of good jobs."

Victor Hwang, Founder of Right To Start and author of The Rainforest: The Secret to Building the Next Silicon Valley

"I always listen to what Martin says, because Martin is the real deal...This book holds deep wisdom on how to transform economies, lift up lives, and create prosperity."

John Zogby, Founder of the Zogby Poll, author, pollster, and trendspotter

"More Good Jobs is more than a how-to book outlining lessons. It is a personal testimony from a man who has actually grown good jobs and come back to his little hometown to live, raise his family, and launch a path to a successful future for the region of his childhood."

Martin Babinec founded Silicon Valley based TriNet in 1988, serving as CEO for the company’s first twenty years and Chairman until 2010. TriNet’s cloud-based HR services help 14,000+ small to midsize companies, and the company has grown to annual sales of $4 billion and is listed on the NYSE.

In 1999, Babinec relocated his family from Silicon Valley to his hometown of Little Falls, New York, where he founded Upstate Venture Connect (nonprofit dedicated to accelerating growth of startups across Upstate New York), StartFast Ventures (seed fund with actively engaged network of entrepreneur mentors and investors), and UpVentures Capital (where he makes direct investments in startup companies and serves as limited partner and advisor to a dozen venture capital and seed funds).

In 2016, Babinec founded the Upstate Jobs Party (UJP) and ran as an independent candidate in New York’s 22nd Congressional District. Advocating policies and private sector engagement to spur job growth, the race earned national recognition as the only congressional race in which an independent candidate was competitive. He continues to lead UJP on a path to earn constituted party status in New York State as a vehicle to influence political discourse in reversing regional population decline.


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